FOR IMMEDIATE RELEASE:
14 April 2009
Manly, NSW
Drycleaning Customers Now Have a Greener Choice
The most commonly used drycleaning solvent in Australia is perchloroethelyne (known as perc). Perc is a carbon based product and is classified as a hazardous chemical. It is known to contaminate soil and water when used or disposed of in an improper manner. Another alternative, hydrocarbon, is also recognized as an air and soil pollutant. Increasing regulatory pressure, concern for soil and water contamination, and other business issues have led many in the industry to search for an alternative to carbon-based cleaning solvents.
GreenEarth was introduced to Australia nearly 4 years ago. It is a patented liquid silicone-based process with the same ingredient as in commonly available sun block and hand lotions, antiperspirants and many cosmetics. The solution is odourless, it is gentle on clothes, safe for people and the planet.
Karl Chehade of KarlChehade Dry Cleaners of South Australia, a GreenEarth Affiliate, notes that “the GreenEarth Cleaning process is better for our community, our customers and our employees. We are proof that it is possible to be both 'clean' and 'green'. Our customers actually prefer the way their clothes look, feel and smell with the GreenEarth Cleaning process. We are proud to be a business that people who care about the environment can patronise with confidence".
Dry cleaners using the GreenEarth Cleaning process have earned numerous environmental awards, including congratulations from the U.S. EPA and Neweys Dry Cleaners was awarded the Environmental Management Award for July 2008 from the Queensland Government. Bill Hudson of Neweys Dry Cleaners on the Gold Coast says “we won the award for eliminating the use of the toxic Dry Cleaning solvent Perchloroethylene which is used by over ninety percent of dry cleaners in Australia and replacing it with the eco-friendly and non-toxic GreenEarth cleaning system.” Click here for details.
Where to find a GreenEarth Drycleaner? There are GreenEarth drycleaners in every state. Click here to find your closest drycleaner and learn more about GreenEarth drycleaning.
FABRIC CARE TIPS & TRICKS
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STORE LOCATOR
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AFFILIATE RESOURCE CENTER
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